The most important rule for growing your business is to have a successful prospecting strategy. Everyone can agree prospecting is important. However, much like dieting or living within a budget, few people get excited about doing it.

Unlike dieting or budgeting, adding new clients is often a condition of employment or the way you get paid more. Even with those incentives, it’s hard to find the motivation. What you need is discipline — and a plan. A specific set of steps and goals that will keep you on track.

Read the full article from ThinkAdvisor here!